Sometimes, a new client and their business really strike a chord with us. In the case of Drake Music Scotland, that’s true in more ways than one.
Drake Music Scotland is the nation’s leading arts organisation that helps those with disabilities to make music. It focuses on technology and teaching methods so that a wide range of people can play, learn, and compose music independently.
This includes the Figurenotes software. It removes the need to read music and helps both able and disabled people get started quickly in creating music. Drake Music Scotland is about to launch a far improved version and an online music resource hub for both teachers and practitioners.
Flourish is very proud to have been chosen to help with this launch. With an extensive background in marketing strategy and digital marketing, we know it is vital to create a seamless online user experience to drive subscriptions aligned with the client’s strategy.
Working closely, we will deliver a comprehensive digital marketing launch plan that will analyse markets, review current marketing activity, and outline the key target audiences and the best way to reach them.
We will also audit the website and social media to identify any ways these can be improved before the launch campaign goes live. We will also deliver a digital campaign across social, Google AdWords, email and other platforms to drive potential subscriber traffic to the website.
We are very humbled to be working with Drake Music Scotland and are excited to work together as it stands on the verge of even greater success.
