Never has the role of the local corner store in the community been more important. And, at SPAR Scotland, owned and operated by CJ Lang, they’re running over 300 stores Scotland-wide.
And, whilst there’s no substitute for a chat with your local shop keeper when you’re picking up a loaf that sneaky bar of chocolate, the company has been focusing on increasing engagement and reach with its social and digital channels, driving footfall in store and adding value to the communities it serves.
What’s more, they’ve invited us to get in on the act, joining their in-house marketing function to provide a regular, dedicated extension to the team, evolving all it’s social media communications and delivering the day-to-day maintenance and updates of the organisation’s websites.
We are so in our happy place.
